: orally communicated
also
: generated from or reliant on oral publicity
word-of-mouth customers
a word-of-mouth business
: oral communication
especially
: oral often inadvertent publicity
Examples of word-of-mouth in a Sentence
Adjective
not having the money to run ads, the restaurant relies on word-of-mouth publicity
Recent Examples on the Web
Selena Fragassi, SPIN, 15 June 2026
The acquisition extends the international reach of a film that has become a word-of-mouth phenomenon in the Middle Kingdom.
—Naman Ramachandran, Variety, 15 June 2026
Charlotte Observer, 22 June 2026
In subsequent weeks, the movie, bolstered by positive word of mouth, has continued to perform well.
—Brendan Morrow, USA Today, 14 June 2026
See All Example Sentences for word-of-mouth
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Adjective
Since forming in upstate New York’s historic Woodstock community in 2017, the band had grown a steady word-of-mouth following.
—Selena Fragassi, SPIN, 15 June 2026
The acquisition extends the international reach of a film that has become a word-of-mouth phenomenon in the Middle Kingdom.
—Naman Ramachandran, Variety, 15 June 2026
Noun phrase
Gay people found each other, by either word of mouth or the back pages of QNotes Carolinas, a local LGBTQ newspaper, and congregated in those areas.
—Charlotte Observer, 22 June 2026
In subsequent weeks, the movie, bolstered by positive word of mouth, has continued to perform well.
—Brendan Morrow, USA Today, 14 June 2026
See All Example Sentences for word-of-mouth
Cite this Entry
“Word-of-mouth.” Merriam-Webster.com Dictionary, Merriam-Webster, https://www.merriam-webster.com/dictionary/word-of-mouth. Accessed 25 Jun. 2026.
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